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“500KG CO2” aims to extend clothings’ lifecycles; to reduce textile waste and reprogram the way we consume fashion. Reusing 1kg of textile saves 25kg of CO2. By 2025 we aim for 15% of Berlin’s population to reuse their clothes via “500KG CO2” and thereby save 120mio CO2. For our global roll-out in Paris, New York and Tokyo we aim to save 7.269 bio CO2 by 2030.

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